Page 188 Questions

1.Five main goals in delivering bad news?
1.Convey the bad news
2.Gain acceptance for it
3.Maintain goodwill with audience
4.To maintain a good image for your organization
5.To reduce need for future coresondence in the future
2.What questions should you ask yourself when deciding between direct and indirect approach?
1.Will the bad news come as a shock
2.Does the reader perfer short messages that get right to the point
3.How important is this news to the reader
4.Do you need to maintain a close working relationship with the reader
5.Do you need to get the reader's attention
6.What is your organizations preferred style
3.What is the sequence of elements in a negative message organized using the indirect approach?
1.Opening with a buffer
2.Providing reasons and additional information
3.Continuing with a clear statment of the bad news
4.Closing on a positive note
4.What is a buffer and why do some critics consider it unethical?
A neutral, nonconversational statment that is closley related to the point of the message.Critics think they can be manipulitive and unethical.
5.When using the indirect approach to announce a negative decision, what is the purpose of presenting your reasons before explaining the decision itself?
Leads the reader to the decisions and makes them stay on topic and defuse the emotions that come with bad news.